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Effortless furniture photography made possible

Tired of processing more and more e-commerce returns? Feeling like you lose control over the process and with that, your money? Furniture industry is already demanding due to competition as well as products’ diversity in shapes, weight, and sizes. But adding the e-commerce factor to the list? That’s tough. Luckily, there’s automation. 

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What you get with innovative furniture photography

Lower return rate & improve conversion

Over 90% of the growth in the furniture industry is credited to online sales alone. This means the online market is growing, but also that there are more costly returns when the visuals don’t match the photos on the website.

With automation, you can easily minimize the number of returns by creating high-quality, consistent, informative, and diverse content—such as 360-degree presentations, product videos, 3D, and AR*. This will allow customers to better understand and evaluate products before purchasing, leading to higher satisfaction and fewer returns. Appealing, consistent, and engaging product content can significantly increase conversion rates and the time clients spend interacting with a product/brand.

Boost your online presence

Go beyond stills and videos that simply depict your products; try AR technology* for a fully immersive experience. It will position your brand as innovative, stand out in the market, and may encourage a new, younger generation of customers to shop for furniture pieces and come back for more. But not only that. 

With high-quality 3D models that they can put into their homes, try out different colors and textures from your furniture collection…well, you may just become their favorite furniture brand. 

 

*Made possible thanks to the collaboration with Bright/River
 

Streamline your creative workflow

With integrated advanced hardware and intuitive software, Orbitvu facilitates speedy content creation, allowing you to shoot up to 150 products daily. Whether you're a manufacturer shooting for a catalog or a retailer creating website content, it’s the one-click solution for you.

Thanks to the Orbitvu Platform, you can easily position an item up to 4k tons and capture a full product spin in less than 3 minutes. Efficiency and speed, even with heavy furniture—that’s the Orbitvu way

Improve your time-to-market

No more waiting for external specialists to do the content for you. Thanks to Furniture Studio, an end-to-end solution for creating high-quality, consistent and diverse product content 100% in-house for all purposes (including creative marketing campaigns), you reduce the time to get products online compared to traditional methods. 

By simplifying and automating processes as well as various integrations and e-commerce plugins, you can produce different content within one system. Take control of the creative workflow and make it your own.

Because furniture photography can be effortless

Keeping consistency in colors, lighting, and angles is often one of the biggest challenges for content creators. This was also the case of Dovetail Furniture, an LA-based leading wholesale supplier. 

Before, they were battling with inconsistency, challenging workflow, and a long process of getting the products online. And now? The process from capturing to post-production is twice as fast as before.

Furniture Studio - made for heavy lifting

Furniture Studio is a fully equipped photo studio designed to cover the content production needs of the furniture industry and its vast variety of product types, sizes, and materials. 

4000 kg load capacity

Thanks to the enormous platform, you can shoot stills, 360-degree spins, and product videos of furniture pieces up to 4 tons!

3D models

Effortlessly create 3D models* of your products and allow your customers to try out different furniture pieces in their houses! 

*Made possible thanks to the collaboration with Bright/River

Less than 3 min per spin

Who said bigger products need more time to spin? Integrate our advanced hardware and intuitive software to create engaging 360° spins in no time!