Step 1
Place the product
Place the product in the studio. Use custom workflow templates or let AI Photo Assistant suggest optimized capture and lighting settings.
Supported by AI where it matters the most.
Leverage your business with automated product photography
Simplify the creation of product content, lower expenses, and enjoy the diverse benefits of Orbitvu's automated product photography devices.
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Workflow overview
While others generate images, Orbitvu captures your real product in 3 steps
Less setup. Less retouching. Less waiting. Whether you shoot e-commerce content or document industrial parts, AI assists you along the way.
Step 2
Capture automatically
Orbitvu's studio positions the product, lights it, and captures images and data from any angle. Stills, spins, videos, and product metadata in a single process, publish-ready.
Step 3
Publish in seconds
Publish directly to your e-shop, PIM, DAM, or cloud storage. Images, videos, spins, and metadata are ready for use, according to your or the marketplace's requirements.
AI where it matters
Orbitvu's automated product photography uses AI across every step of the workflow - from camera setup, through post-production, to product data extraction. Every enhancement starts from the real product to ensure its fidelity.
Before the shot - AI Photo Assistant
The system recognizes product type and suggests several optimized lighting setups. The final choice is yours.
After the shot - AI enhancements
Advanced image models remove blemishes and imperfections from an item but ensure product fidelity remains intact.
Beyond the image - Metadata & AI OCR
AI OCR extracts data from the product or its packaging. Part numbers, product contents, descriptions - captured and placed in structured metadata.
Choose your industry
Automated product photography for your industry
E-commerce
Scale your product photography without scaling your teamFrom a single SKU to 150,000 images a year - Orbitvu's automated product photography system gives e-commerce teams a repeatable production line for packshots, 360° spins, flat lays, and videos.
Explore e-commerce solutions
Industrial
Turn your parts inventory into a structured digital catalogZero manual data entry. Orbitvu's industrial photography systems capture 360° visuals, read OCR data from labels, extract dimensions and weight, generate metadata, and push it directly into your ERP, PLM, or PIM. Thousands of components documented per shift.
Explore industrial solutions
Orbitvu Station
The software behind your automated product photography workflow
Capture, process, and publish from one place. Orbitvu Station simplifies and automates the entire content-production workflow with AI where it matters, and ensures high-fidelity results.
Embedded AI, where it matters
Capture to publish, complete process
Built for speed, at every step
Easy to run, by anyone
Why Orbitvu
A single process that handles it all
One workflow, full control
Capture, process, and export images and product data in a single AI-supported capture system - fewer handoffs, fewer errors, faster output.
AI that works with your real product
Lighting setup, background removal, OCR, controlled AI image enhancement, metadata extraction - AI handles the repetitive work while keeping your product true-to-reality.
Consistent results, whoever operates it
Use custom templates to automatically adjust lighting, position, and camera settings. Output quality stays consistent regardless of who's running the studio, where, or when.
Higher volume, lower costs
External production cost scales with every SKU you add. Orbitvu doesn't. Fixed cost, unlimited output - the more content you produce, the more money you save, and your product reaches the market in minutes.
11,400+
Active users
50+
Countries
68,900+
Orbitvu Station downloads
See how Orbitvu solutions have helped our customers
Fashion
Retail
Time to publish cut from 5 days to 1
"Alphashot improves our work efficiency. It is achieved by uploading photos of our products much faster. We make more than 3,000 products per month. We chose this device because we were having a problem with both time and cost."
Eva Arrazola - Marketing manager, Zacaris.com
Fashion
Retail
3x more content produced per shoot
"We love working with Orbitvu Fashion Studio. The lighting is consistent throughout the day and we have saved so much time and energy on using the Fashion Studio. We can shoot three times as much as as we do with a regular (photoshoot). We took over 4000 pictures and over 70 videos in our two-day shoot, and that is unheard of before."
Carrie Kerns, Ebony Foreman, Kirstin Hare, Audra Mays, Candice Darby Philips - Carrafina Private Label
Industrial
Manufacturing
80% faster turnaround
"Our customers need good quality product pictures and we deliver them with Orbitvu. We used to take pictures ourselves and it took 20 minutes to produce one. With Orbitvu it takes us about 3-5 minutes to get quality pictures without any background."
Susanne Visholm - Marketing Specialist, Wareco
Product systems
Take advantage of our full range of dedicated photo automation devices
Alphashot Micro Pro v2
- Purpose-built studio
- Macro photography
- High-detail complex products
ALPHASHOT PRO G2
- AI-driven photo studio
- Still, 360° images, and video
- Fully automated
Alphashot XL
- A comprehensive photography solution for creating 360 presentations of larger and more diverse products.
NEW
Alphashot XL G2
- Visual & master data studio
- Industrial documentation for large components
- 360° capture, OCR extraction, and metadata generation
Alphastudio Compact
- An excellent choice for 360° photography of medium-sized products.
Alphastudio XXL
- Versatile all-in-one solution
- For live models, mannequins, and large objects
- Built to scale
Fashion Studio
- A unique solution for fashion brands creating packshots, 360° content, and video.
Bike Studio
- A dedicated studio for bike photography, 360° spins, and video production.
Furniture Studio
- Stills, 360° spins, and video
- For products up to 4 tons
- Web-ready content in minutes
E-Comm Studio+
- The largest versatile content production solution for a wide range of products.
Alphashot 360
- An intuitive 360° photography studio for a wide range of products such as cosmetics, eyewear, or phones.
Orbitvu 360 Turntables
- Turntables built for faster 360° photography of many different product categories.
Alphadesk
- A compact flat lay solution for clothes and accessories with automated background removal.
Alphatable
- A compact setup designed for flat lay photography of apparel, accessories, tiles, and fabrics.
Capture products with a dedicated Orbitvu solution
Still product photography
Create high-quality e-commerce photography in just a few seconds.
360°/3D product photography
Create 360-degree product shots without extra training or experience.
Live model photo and video
Record premium-quality model imagery and video with a single setup.
Flat lay photography
Create professional flat lay visuals for your website, social media, and more.
Industrial Images
Stills and 360° records of every component, captured to audit-grade consistency.
Structured data & OCR
Master product data automatically extracted and structured alongside the image.
What you get out of Orbitvu
Explore dedicated Orbitvu solutions for different industries
Let's talk
Book a 30-minute demo built around your products. See how an end-to-end, AI-powered automated product photography workflow speeds up production, sharpens consistency, and cuts your time to market.