Automated photo solutions for shoe content creation

A good general tip for shoe photography is to adjust the lighting to the type of shoe surface. If you are photographing a glossy shoe, it would be good to expose the shine with focused light. Matt surfaces will benefit from diffused light. It is good to photograph your sneakers with two light sources - one in the front to build up the shape of the product and one at a slight angle to expose the texture of the item.

You will find plenty of useful tips for sneaker and shoe photography in our dedicated blog article.

Orbitvu devices with numerous accessories will serve perfectly for advanced light manipulation. Diffused or direct, the light in any Orbitvu studio is your ally.

This effect can be achieved by placing the shoe on a special stand at an angle towards the surface and shooting a 360-degree session of the product. Orbitvu software can automatically remove the background, including the stand, from all the photos of the 360-degree spin. If you want to add the effect of flying shoelaces, you can build a special hanging bar and use nylon threads to hang the shoelaces in the air. One click in the Orbitvu software, and your suspended shoe starts floating in a 360-degree spin!

For professional pictures of sneakers, you will need both a spotless photographing technique and creativity on the set. The first one is greatly improved by the correct choice of lighting - whether directional or diffused, always at an angle. The second requirement can be met with ideas such as levitating shoelaces or photographing the soles. For professional ideas on how to photograph shoes, refer to our dedicated blog article.

Among useful tips for shoes-on-feet photography, the idea of consistency is the most important. You will need to color coordinate the trousers, socks, and skin tone of the model with the shoes you intend to present.

Secondly, the background will need to be fairly neutral, not to divert attention away from the shoes. Remember to use only new shoes, taken straight out of the box for the session. This way, you will ensure no product fatigue is shown in the photo.

Finally, as always in product photography, lighting is key. Consider choosing a slight angle for the main light and using some fill lights to add shape and texture to the composition.

Alphastudio XXL or Fashion Studio will allow you to create effective shoe modeling sessions featuring models.

Shoes and sneakers can be captured with a number of Orbitvu solutions. You can try Alphashot 360 for a small enclosed space to fine-tune simple shoe shots. Use Alphashot XL for more advanced compositions and more space. Alphastudio XXL and Fashion Studio will allow you to create shoe-modeling sessions, as their sizes are perfect for human models.

Do not hesitate to contact our sales team - they will be happy to explain all the functionalities of our devices and tricks useful for your industry.