Orbitvu

AI where it matters

AI-assisted product photography

Orbitvu's photo automation systems use AI only where it mattersfor efficiency, ease of use and quality. We ensure trustworthy productcontent by high-quality input for AI and AI workflows optimizedfor high-fidelity product content processing.

Orbitvu Station software interface preview

Why Orbitvu AI

Most AI tools handle post-production. Orbitvu AI features optimize the shot before capture begins.

Orbitvu Station software interface preview

Orbitvu is using AI throughout its end-to-end content capture workflow, where it adds the most value while ensuring product fidelity. Unlike generative AI product photography, Orbitvu is using product photography AI already during capture to adjust lighting and camera settings.

High-quality images are used as an input for AI to generate trustworthy content. Smart label scanning tool extracts metadata and saves it into custom-defined attributes.

AI features

AI in every step of the workflow

Orbitvu's approach to AI for product photography starts at the capture stage - AI helps configure the shot, then processes the real product image, and then extracts structured data.Every AI step is grounded in a real product, not a text prompt.

AI Photo Assistant

Unlike generic product photography AI, the system recognizes product type and suggests several optimized lighting setups tailored to its unique features.

AI Photo Assistant lighting option one

Lighting option 1

AI Photo Assistant lighting option two

Lighting option 2

AI background removal

AI Masking removes the background right in the capture process.Clean cutouts, no extra step.

Product image before AI background removal

before

Product image after AI background removal with clean cutout

after

Intelligent label scanning

AI OCR extracts data from the product or its packaging. Part numbers, product contents, descriptions - captured and placed in structured metadata.

Structured product metadata extracted with AI OCR

AI photo retouching

Advanced image models of AI Retoucher remove reflections, clean up imperfections, adjust color grading and add shadow - while keeping
your real product faithfully intact.

Product image before AI retouching

before

Product image after AI retouching with reduced reflections

after

Virtual try-oncoming soon

Virtual Try-On lets you create realistic try-on visuals from your product photos without leaving Orbitvu Station software.

Source product image for virtual try-on

before

Generated virtual try-on visualization from product photo

after

Try our AI features

Start the free trial of Orbitvu Station software and discover all the capabilities of AI-assisted photography. Start the trial

Future-ready Orbitvu workflow with upcoming AI capabilities

Orbitvu AI vs AI tools

Orbitvu AI product photographyis built around your real product

Unlike standalone AI tools, AI for product photography at Orbitvu starts at the capture stage - ensuring the best inputto AI models and highest possible product fidelity. Orbitvu - AI you can trust.

Quality depends on the quality of the input image, your prompt skills, and the choice of generative AI product photography model.

CapabilityOrbitvu AIStandalone AI tools
Begins at capture stageYes
NoRely on images taken by smartphone or in a different process
High quality, consistent input for AIYesTypical tools rely on unreliable smartphone photography, or you need to organize a quality capture process yourself. Orbitvu provides high-end hardware and lighting, which combined with camera control, ensure top image quality and consistency
Consistent high-fidelity AI retouching resultsYesQuality depends on the quality of the input image, your prompt skills, and the choice of generative AI product photography model.
Structured data capture (OCR, dimensions, weight)
YesDuring capture process - easy to verify results
Generic AI OCR tools exist, which can be used after image capture in a separate process.
End-to-end content creation process
YesSingle AI-assisted process combining image capture, post-production and publication
Multi-step, separate processes

Orbitvu Station software

The software behind your AI product photography workflow

Capture, process, and publish from one place. Orbitvu Station simplifies and automates the entire content-production workflow with AI where it matters and ensures high-fidelity results. The features are part of the AI Toolkit available via Orbitvu Station.

Orbitvu Station software interface preview

Easy to run, by anyone

Capture to publish, complete process

Built for speed, at every step

Embedded AI, where it matters

See Orbitvu AI in action

Book a 30-minute demo built around your products. See how an end-to-end, AI-powered automated product photography workflow speeds up production, sharpens consistency, and cuts your time to market.

FAQ

AI product photography FAQ

Orbitvu offers five AI-powered capabilities: AI Photo Assistant (automated lighting configuration at capture), AI Masking, AI OCR (label and barcode data capture), and AI Retoucher. New tools will arrive soon.

AI Photo Assistant is available on the Alphashot Pro G2 and Alphashot XL G2. It is integrated into Orbitvu Station software and updates automatically via the cloud when new product categories are added.

Yes. AI-powered OCR reads barcodes, labels, and other label/product data during the same session as photography. Measurements and weight can also be captured simultaneously with Alphashot XL G2.

Generative AI product photography creates synthetic imagery from text prompts. The result may look convincing but may not accurately represent the physical product - proportions, materials, and details can shift. Orbitvu AI captures and processes real product images with calibrated colour accuracy. The AI-processed result is grounded in the actual product, not generated from a description.

The best AI for product photography depends on your workflow. Standalone generative AI tools work well for hobby projects and single images. For consistent, high-fidelity product content at scale - where every image must match the real product - hardware-based systems with embedded AI produce more reliable output because AI starts at capture, not after.

Orbitvu uses AI Masking to remove backgrounds from your product photos. AI Masking works directly on your high-resolution images, keeping the product true-to-reality instead of relying on the low-resolution outputs or lossy upscaling that standalone AI background removal tools depend on. It delivers uniform edges and clean silhouettes across your batch, so every image in the set looks consistent.