Practical articles about product photography, ecommerce operations, visual consistency, and the workflows behind scalable content production.
We probably all have heard old-age mantras such as the “Customer is king” or “Customer is always right.” Both might seem outdated and probably not the advice you were hoping for when clicking on this article. Yet, they both carry an important truth that all businesses, big or small, online or offline, need to be customer-centered.
We are excited to announce we have a new addition to the ORBITVU USA team - B3K Digital! This exclusive dealer partnership will help both companies manage the continued demand and growth needs for automated ecommerce product imaging solutions in the Canadian market.
Elevate your furniture photography with our 25 expert tips. Capture exceptional images, attract more customers, and boost online sales. Read It Now!
In the era of e-commerce, where customers click through websites at a record speed, entrepreneurs have to fight for viewers’ attention. Now the user journey is so distracted that as much as 63% of shoppers need to see the same content at least 3 or 4 times to make a decision.
We are excited to announce that Mark Duhaime from the ORBITVU USA team will be presenting “The State of E-Com Photo Automation” at the Photo Studio Operations Conference in New York on May 25, 2023.
The e-commerce industry is thriving. There’s no doubt about it. In fact, e-commerce is expected to account for 24% of global retail sales by 2026. With so many people buying products online, retailers have to strengthen their digital presence and find ways to sell more via the internet.
Spring has arrived, and so has our latest release of Orbitvu Station 23.1.0, “Tidy Toolbox”.
In the rapidly evolving world of e-commerce, the way products are presented can make or break a sale. As online shopping continues to rise, businesses are in a constant search to offer immersive experiences to their customers.
The newest version of our photo automation software, Orbitvu Station, has just hit the market
Photographing a white product on a white background is something many eCommerce businesses struggle to get right with their product photography! For many photographers white on white photography is a daunting, if not impossible, task.
Automating the product photography process of a fishing hook and clear fishing line. Fast, efficient ecommerce photography.
Many new features, plenty of improvements, and some important bug fixes for increased stability. That’s what’s coming with the newest release of Orbitvu Station software, to speed up your work even further! Curious what are the changes? Want to learn how they will affect the way you use our tools? Join us as we go...
It’s finally here! For a while, we have been working on something to make using our devices even more of a breeze than it already is – the integration with Creative Force. We are incredibly pleased to announce that its first stage is completed! From now on, you can enjoy further improvements in the way...
There is no doubt that Product Listing Advertisements work. If you gather all Google Ads clicks in one basket, the Google Shopping ones will be around 65% of the entire number. And it goes to 85% for retail ads! That’s not to mention the older yet effective product, the Google Display Network.
Measuring conversion rate as a way to recognize the health of an online store has not gone away over the years, even as we discovered how different the results are across various industries.