Practical articles about product photography, ecommerce operations, visual consistency, and the workflows behind scalable content production.
The e-commerce world is tough. To achieve an experience similar to the store one, business owners have to provide quality photos, detailed descriptions, interactive videos, and other elements that will make the ordinary website viewer stop and focus on the content. It’s a demanding task but unfortunately, that is a reality for all shops selling their products online.
Let’s face it, people love consistency. It looks good, it’s professional, it gives us a sense of harmony. This is true on every level, even in e-commerce, since, according to the Marq report, brands that are consistently presented experience an average revenue boost of 10-20%. That’s how important consistency is in business. So what is the most efficient way to get that coherent content? I’m glad you’ve asked.
Orbitvu USA invites furniture manufacturers, retailers and creative teams to join a free webinar on Thursday 29th June 2023, at 11:30am EST / 8:30am PST, to learn more about our newest product photography solution - Furniture Studio, a predefined configuration of E-COMM STUDIO+ .
Product photography is often one area where e-commerce businesses can spend a lot of money and time. Photoshoots take up way too much time and energy, not to mention the fact that several people involved in this are cut out from other projects for a good few days. That’s the hard truth. But fear not; there is a solution! Automated product photography can help companies save money and streamline the process.
We probably all have heard old-age mantras such as the “Customer is king” or “Customer is always right.” Both might seem outdated and probably not the advice you were hoping for when clicking on this article. Yet, they both carry an important truth that all businesses, big or small, online or offline, need to be customer-centered.
We are excited to announce we have a new addition to the ORBITVU USA team - B3K Digital! This exclusive dealer partnership will help both companies manage the continued demand and growth needs for automated ecommerce product imaging solutions in the Canadian market.
Elevate your furniture photography with our 25 expert tips. Capture exceptional images, attract more customers, and boost online sales. Read It Now!
In the era of e-commerce, where customers click through websites at a record speed, entrepreneurs have to fight for viewers’ attention. Now the user journey is so distracted that as much as 63% of shoppers need to see the same content at least 3 or 4 times to make a decision.
We are excited to announce that Mark Duhaime from the ORBITVU USA team will be presenting “The State of E-Com Photo Automation” at the Photo Studio Operations Conference in New York on May 25, 2023.
Learn how to make a fashion lookbook that wows with our comprehensive guide. Enhance your brand, engage customers & boost sales effectively. Read Now!
The e-commerce industry is thriving. There’s no doubt about it. In fact, e-commerce is expected to account for 24% of global retail sales by 2026. With so many people buying products online, retailers have to strengthen their digital presence and find ways to sell more via the internet.
Spring has arrived, and so has our latest release of Orbitvu Station 23.1.0, “Tidy Toolbox”.
In the rapidly evolving world of e-commerce, the way products are presented can make or break a sale. As online shopping continues to rise, businesses are in a constant search to offer immersive experiences to their customers.
The newest version of our photo automation software, Orbitvu Station, has just hit the market
Photographing a white product on a white background is something many eCommerce businesses struggle to get right with their product photography! For many photographers white on white photography is a daunting, if not impossible, task.