Product photographyApril 24, 202412 min read
How to set up product photography lighting
The right lighting can boost ecommerce product sales. Set up your product photography lighting with these helpful tips and start selling now.
Orbitvu Blog
Practical articles about product photography, ecommerce operations, visual consistency, and the workflows behind scalable content production.
Read article
Product photographyApril 8, 202414 min read
Mastering the art of preparation for product photography session
Preparing products is a crucial step in the journey of showcasing your items in the best possible light. It’s not just about capturing an image; it’s about presenting your product in a way that captures its essence, highlights its features, and attracts potential customers. The preparation phase sets the tone for the final image, influencing buyer perceptions and decisions.
Case StudiesMarch 27, 20244 min read
Qoo10 JAPAN Live Studio powered by Orbitvu!
On February 28th, 2023, we participated in the prestigious Qoo10 JAPAN - Live Studio event opening in Shibuya, Tokyo. This extraordinary gathering marked the launch of eBay Japan’s pilot project, and Orbitvu played a key role by delivering innovative solutions for the Live Shopping Studio. What is this event, and how did Orbitvu contribute to the success of it? Let’s see!
Product photographyMarch 18, 202410 min read
How to master black background product photography
In product photography, the choice of background plays a crucial role in highlighting the subject. Black background photography represents a sophisticated choice in drawing the viewer's focus directly on the product. A black or dark grey backdrop offers a striking contrast and depth, unlike lighter backgrounds.
Product photographyMarch 13, 20245 min read
Achieve flawless 360° product photography with Orbitvu Turntable G2
In the dynamic world of e-commerce, captivating product imagery can make all the difference. For photographers seeking to elevate their product showcases, Orbitvu’s 360° turntables offer an unparalleled solution. This article delves into the benefits and process of creating stunning 360° spins using Orbitvu Turntables, tailored for those aiming to enrich their e-commerce websites with high-precision shots and immersive product experiences.
NewsMarch 12, 20244 min read
Meet us at FIN Studio Event in Atlanta, Spring 2024
We are again a partner in the next FIN Studio event, this time in Atlanta, Alpharetta. Get ready for an immersive experience for all e-commerce and studio photography enthusiasts.
E-commerceFebruary 16, 202419 min read
Master e-commerce product photography
90% of Etsy’s users confirmed that the quality of product photos was „extremely important” to their purchase decision, prevailing over other factors such as the item’s price or shipping cost. Great e-commerce photography can indeed skyrocket your conversion rates!
Product photographyJanuary 22, 20242 min read
Bright River & Orbitvu join forces to power up the evolution of visual content
The future of visual content has never seemed so bright. We’re proud to announce the partnership between Bright River and Orbitvu - two global leaders in the visual content industry. What can you expect from this collaboration, and how will it influence the creative process? Let’s find out!
Product photographyJanuary 18, 202414 min read
Post-production for product photography. All you need to know.
The role of photography in e-commerce is to showcase and sell the product. You only have one chance to make a good first impression and ignite the potential buyer’s interest. Think of an e-commerce landing page as a front store of a traditional retail store. It should look professional, convey the brand’s identity, and inspire trust. Featured images must grasp attention and encourage the customer to click through to the product page where more information is provided. Using captivating, mesmerizing visuals on the front of your e-commerce is crucial to creating the desire that could later motivate the purchase.
NewsJanuary 11, 20243 min read
Orbitvu Station 23.2.0 “Crystal Ball” makes your workflow more efficient than ever
As we walk into 2024, we’re thrilled to release the first version of Orbitvu Station this year. It marks all the significant developments and achievements of 2023 and introduces features designed to make the user experience even smoother and more intuitive.
E-commerceJanuary 10, 202413 min read
Mastering ghost mannequin photography: A comprehensive guide for e-commerce success
Master ghost mannequin photography with our guide for e-commerce success. Enhance product images, attract more customers, and increase sales. Read It Now!
Product photographyNovember 30, 20234 min read
Alphashot Micro v2 vs. Alphashot Micro Pro v2 - know the difference
Let’s be honest. We all love comparing stuff. If you’re buying something and have a few options, you just have to compare it, right? Or even better, if there’s a launch of a new product, you obviously have to know what’s the fuss all about and WHY this new version is better. With the launch of Alphashot Micro Pro v2, here’s a little comparison of it to its older version - Alphashot Micro v2, and something about the new product itself.
E-commerceOctober 30, 20238 min read
Automating customer service: The role of chatbots and AI in enhancing e-commerce support
Learn about the role and significance of these technologies in ecommerce. Is it a winning strategy for boosting customer satisfaction and boost sales? As the world goes deeper into the digital age, it's becoming crystal clear that future commerce will be mainly conducted online. E-commerce is swiftly transforming the way businesses operate, offering convenience and countless choices to consumers across the globe. However, as this sector continues to grow and evolve, so does the need for effective and efficient online customer service.
Case StudiesOctober 19, 20234 min read
PackshotCreator is now powered by Orbitvu!
In 2003, PackshotCreator team pioneered the first automated packshot studio. It was a time when the need for images and visuals was nothing like what it has become due to the skyrocketing demand for digital visual content.
E-commerceSeptember 27, 202312 min read
E-commerce merchandising in a nutshell
Discover key E-commerce merchandising strategies in a nutshell with Orbitvu. Learn how to effectively showcase products online and boost your sales.