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In de competitieve wereld van e-commerce en online productpresentatie is het van cruciaal belang om producten op hun best te presenteren.

Brace yourself! Orbitvu is coming to FIN, this time in London! This latest series aims to provide insight into the latest e-commerce photo studio technology and workflow tools globally being implemented by studios both large and small. We are proud to partner with FIN for this event after a roaring success in LA, New York, and Atlanta. 

In today’s fast-paced online retail world, product photography is key. It gives information about the product, creates desire, and engenders customers' trust. Also, quality photos boost store engagement, conversion, and retention. However, the delays in content production can mean lost revenue, missed opportunities, and a frustratingly slow go-to-market process.

We present the first major Orbitvu Station release of 2025 - 25.1.0 “Magic Brush”. It’s an issue packed with new features, improvements, and bug fixes. But why did we call it “Magic Brush”? Read it and find out!

Creating a well-styled product photo is vital in the visually-driven world of online retail and digital marketing. Your photos are essential mediums for storytelling and brand communication. They tell your brand's story, evoke emotions and, most importantly, drive customer decisions.

In today’s e-commerce, content creation agencies face increasing pressure to deliver high-quality visuals quickly and efficiently. With the growing demand for digital content, creative agencies must find ways to optimize their workflows without compromising on quality. PureRED, a full-service advertising agency, tackled this challenge by incorporating Orbitvu’s automated product photography solutions into their workflow.

It's obvious that in fashion e-commerce, visuals are important. 75% of online shoppers consider product photos crucial to their purchasing decisions. Moreover, high-quality images can boost conversion rates by up to 30%. As trends evolve, embracing trends or innovations like AI-powered studios and 360-degree views becomes essential. Whether you're a fashion brand owner, e-commerce entrepreneur, or photographer, this blog post offers insights to craft compelling visuals that drive sales. Let's begin!

Jewelry photography is one of the most challenging fields in product imaging. The intricate details, reflective surfaces, and need for a flawless background make it a real challenge for content creators. It demands expertise. For M U Jewellers, a leading Indian manufacturer and supplier of gold jewelry, achieving high-quality product images was a struggle—until they discovered Orbitvu’s automated photography solutions.

Returns are inevitable, especially in e-commerce. They’re not only necessary in today’s world but also boost customer satisfaction and encourage customers to shop online rather than in brick-and-mortar stores. According to Forbes, 65% of customers said they would be more hesitant to buy something from an e-commerce store after a poor return experience. However, whereas the returns process in the fashion or beauty industry sometimes includes free return shipping, it’s impossible in the furniture business. In this blog post, you’ll find out how to easily reduce e-commerce returns in the furniture industry and what technology has to do about it.

About 15-20% of all furniture sales are made online. And while launching a new furniture collection online is exciting, the delays in content creation can slow everything down and make the process stressful. Traditional product photography is time-consuming, expensive, and often inconsistent, making it a major challenge to market new products. Poor visuals also hurt conversions and contribute to high e-commerce return rates. In this guide, we’ll explore how photo automation can streamline your workflow when launching a new furniture collection and give your furniture brand a competitive edge. Let’s dive in!

Learn about the new learning initiative, Orbitvu Academy, and its goals and benefits.

In e-commerce and digital marketing, high-quality images are crucial. And yet, achieving this perfect set of pictures in your photo studio can be a long and exhausting process. That’s where Artificial Intelligence (AI) can come in handy, changing the way businesses approach product photography. And not only in the post-production area, where you can achieve AI-generated backgrounds.

In de competitieve wereld van e-commerce en online productpresentatie is het van cruciaal belang om producten op hun best te presenteren. Orbitvu ...

AI technology has taken over the business world. Every company uses it daily - writing emails, brainstorming, planning a marketing campaign. In this article, we talk about the impact of AI on product photography and how Orbitvu's new feature - AI Photo Assistant - brings a sense of novelty to how photographers can use the technology.

In today’s fast-paced digital marketplace, businesses need engaging, professional images to stand out and effectively showcase their products. Wareco International, a trusted supplier of hand tools in Scandinavia for over 50 years, exemplifies how automated solutions like Orbitvu’s can revolutionize product photography workflows.