Automated photo solutions for tools content creation

360-degree spins of tools will pose two challenges for the aspiring photographers. The first is the weight, and the second is how to suspend it. This is because to effectively shoot a tool in a 360-degree view, you will need to hang it on transparent lines to be able to spin it. If you support the tool from behind, the support will be visible on some shots. And if it is too heavy, the lines will break. Sometimes spinning platforms (turntables) will be enough to spin your tool correctly “from the ground." In Orbitvu devices, the turntable can be synchronized with the motorized hanging kit so that the product stays in place on the platform while being secured from above by fishing lines.

In hardware photography, heavy tools are no different from light ones - the weight doesn’t matter to the camera. The difference comes in when you need to spin such an item for a 360° product photo. This may prove difficult with a non-professional setup. That’s why Orbitvu has developed solutions that make it not only possible, but easy. Whether you’re shooting a quad or a pneumatic hammer, for Orbitvu devices and their handy accessories, “heavy is not hard.” 
 

The best way to show the functionality of tools is through a multimedia presentation, where each consecutive photo shows the application of the tool. For example, if you intend to show a toolbox, shoot it: once closed, once open and empty, once open and filled with tools, and finally, shoot each compartment separately to top off the impression. 

Orbittour from Orbitvu is a 360° presentation solution that makes information attractive. The technology is by default available with our software and cloud solutions.

Glossy and silver surfaces reflect a lot of light. Therefore, use a strongly diffused light and adjust the angle it falls upon. Do not let the light reflect directly off the surface of the item. 
Orbitvu devices, such as Alphashot XL with its accessories, offer full control of lighting and allow you to keep the light reflections in check.
 

Good tool and DIY item photos are those that are carefully thought-out and executed. Tools often have glossy surfaces and this means taking meticulous care of the lighting. Also, the angle and zoom are crucial - you will need to find the camera settings (e.g., focal length) that allow for the best presentation of the item.

For various sizes of DIY goods, Orbitvu has designed dedicated studios. Try Alphashot XL for smaller items and Alphastudio Compact or Alphastudio XXL for medium and larger products.