Discover the latest news from the industry

We are very excited to release Orbitvu Station 20.2 “Spinning tractor” 😉 This release brings a bunch of new features including support for our spinning turntables: MINI, MIDI and MAXI kits and dynamic video capture option when recording with Orbitvu Motorized Stand.

This bridal product photography user story is from the creative team of Carrafina – a private label wholesaler for wedding dresses and bridal fashion accessories, based in Atlanta, GA. Having been in business for over a decade, they describe how using Orbitvu’s Fashion Studio saved them time and gave them the ability to speed up their imagining process and create more great content! The Orbitvu Fashion Studio has completely changed the way they will do their photo shoots going forward.

We got used to the idea that once in a while, Orbitvu surprises us with their machines in general. Years ago, when the first Alphashot 360 was introduced to the world, nobody actually believed that this approach would revolutionise product photography in general. Now, almost ten years later, their approach to product photography changed the potential limits of production studios who can’t go any further without deploying some level of automation to their process.

NIKE Inc. Chief Executive John Donahoe reported a 38% drop in sales for the latest quarter attributed to mass closures of physical stores amid the coronavirus pandemic. While Nike’s Apps and Online sales saw an upward spike of 75% thus cushioning the overall decline, according to The Wall Street Journal.

Say hello to Orbitvu Station 20.1 “Smiling Surfer” and catch the wave of our brand new features and improvements!

In this video user story, Jason McClain the Vice President of Marketing at RefrigiWear tells us how Orbitvu’s range of apparel photography systems have helped speed up and configure the types of product images RefrigiWear use for their workwear fashion products, including clothing, footwear and accessories.

All said and done, it is what it is and all of us are in it, together. Going forward, the only way is up! An “onwards and upwards” push would require invoking few changes!

This is a shock to everyone. Long queues of people lining up for daily necessities, upward statistical spikes of infected and deceased coupled with a global lockdown of the economy until further notice.

Our lives as we knew it literally changed overnight where almost everything we deemed vital is redundant and obsolete.

This episode of our Automate to Elevate Series is a preview to our upcoming Live Webinar and focuses on how to increase eCommerce Profitability by Optimizing Image Production.

You have probably already been listed among Amazon’s 2.5 million sellers (2019) and, as an entrepreneur, you are faced with questions about how to make the global pool of customers take interest in your product and how to sell effectively online? Sure thing.

Located in Atlanta, GA, ORBITVU USA’s 3,000 sq. ft. demonstration and training studio, is equipped with all the latest ORBITVU automated photography solutions – for you to experience in-person or online.

Sony and Orbitvu share a passion for photography innovation and are partnering to present a first-ever software development kit for Sony mirrorless cameras.

Photographing a white product on a white background is something many eCommerce businesses struggle to get right with their product photography! For many photographers white on white photography is a daunting, if not impossible, task. However, while there is a learning curve to the technique, shaping light and problem-solving this can be fun and with the use of automated photography the challenge is easily solved!

It’s 2020 – with the new year and decade just beginning you and your creative team maybe looking for automated product photography solutions. Orbitvu USA’s Automate to Elevate series of videos address the challenges that eCommerce businesses face with regards to their product photography workflows. Key to this is product photography automation with flexibility and control.