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We are excited to announce that Mark Duhaime from the ORBITVU USA team will be presenting “The Future is Now: E-Comm Photo Automation is Key for Growing Productivity in Today’s Photo Studio” at the Photo Studio Operations Forum - an online event, on September 27, 2023 at 12:20pm EDT.

It might seem counter-intuitive, but email remains the most effective digital marketing strategy despite the exponential rise of social media’s popularity. Especially for your e-commerce!

The e-commerce world is tough. To achieve an experience similar to the store one, business owners have to provide quality photos, detailed descriptions, interactive videos, and other elements that will make the ordinary website viewer stop and focus on the content. It’s a demanding task but unfortunately, that is a reality for all shops selling their products online.

Let’s face it, people love consistency. It looks good, it’s professional, it gives us a sense of harmony. This is true on every level, even in e-commerce, since, according to the Marq report, brands that are consistently presented experience an average revenue boost of 10-20%. That’s how important consistency is in business. So what is the most efficient way to get that coherent content? I’m glad you’ve asked.

Orbitvu USA invites furniture manufacturers, retailers and creative teams to join a free webinar on Thursday 29th June 2023, at 11:30am EST / 8:30am PST, to learn more about our newest product photography solution - Furniture Studio, a predefined configuration of E-COMM STUDIO+ .

Product photography is often one area where e-commerce businesses can spend a lot of money and time. Photoshoots take up way too much time and energy, not to mention the fact that several people involved in this are cut out from other projects for a good few days. That’s the hard truth. But fear not; there is a solution! Automated product photography can help companies save money and streamline the process.

We probably all have heard old-age mantras such as the “Customer is king” or “Customer is always right.” Both might seem outdated and probably not the advice you were hoping for when clicking on this article. Yet, they both carry an important truth that all businesses, big or small, online or offline, need to be customer-centered.

We are excited to announce we have a new addition to the ORBITVU USA team - B3K Digital! This exclusive dealer partnership will help both companies manage the continued demand and growth needs for automated ecommerce product imaging solutions in the Canadian market.

Product visualization is vital in almost every business, especially e-commerce, where 93% of consumers consider visual appearance to be the key factor in a purchasing decision. For a furniture company, it's all the same. It's how you build recognition in the market, attract potential customers, and get them to buy. Not to mention that nowadays, customers are more demanding than ever before. They want high-quality interactive content that will be as close to reality as possible.

In the era of e-commerce, where customers click through websites at a record speed, entrepreneurs have to fight for viewers’ attention. Now the user journey is so distracted that as much as 63% of shoppers need to see the same content at least 3 or 4 times to make a decision.

We are excited to announce that Mark Duhaime from the ORBITVU USA team will be presenting “The State of E-Com Photo Automation” at the Photo Studio Operations Conference in New York on May 25, 2023.

What is a lookbook? A photography lookbook is an absolute must-have for a fashion brand. A fashion lookbook showcases the new collection and reflects the brand's identity. Creating a lookbook is an opportunity to unleash your creativity and stand out from other fashion designers. An alluring cover page, carefully curated images, a well-thought layout, a color code, and a communication style are all important aspects of the brand's visual identity.

The e-commerce industry is thriving. There’s no doubt about it. In fact, e-commerce is expected to account for 24% of global retail sales by 2026. With so many people buying products online, retailers have to strengthen their digital presence and find ways to sell more via the internet. One of the best ways is with product photography that stands out. In this article, you'll learn how to drive traffic to your e-commerce store and increase sales while being sustainable. Because sometimes, as an e-commerce business owner, you feel like you're doing everything you can, yet there is no significant boost in conversion rates. But maybe, just maybe, apart from paid ads and excellent customer service, you're missing consistent visual content. How to increase e-commerce sales? How do you turn your existing customers into loyal ones and prospective customers into new ones? And finally, how can product photography help you grow revenue and limit e-commerce returns?

Spring has arrived, and so has our latest release of Orbitvu Station 23.1.0, “Tidy Toolbox”. There are fresh features, a bunch of improvements, and some fixed bugs - in short, everything you need to make the product photography process easier than ever! What’s new, what’s improved, and what’s fixed? Find out below!

The newest version of our photo automation software, Orbitvu Station, has just hit the market. With the 22.2.0 “Fast Hermes” release, we introduce a number of new features that aim to enhance content production and user experience.